Cellist Yo-Yo Ma Gives Impromptu Performance at Vaccine Clinic

By Ronnie Koenig, NBC News Yo-Yo Ma treated unsuspecting strangers to an impromptu performance Saturday at a vaccination site in the Berkshires. The famed cellist, 65, was at the Berkshire Community College field house in Pittsfield, Massachusetts, to get his second shot of the COVID-19 vaccine when he turned the 15-minute post-vaccination observation period into […]

Why You Should Always Start Your Speech or Presentation With A Story

By Francisco García Pimentel, Entrepreneur We’ve all had to perform in front of an audience for one reason or another: to give a speech, offer a toast, or present a business. If you are an entrepreneur, then you will have to persuade partners and investors and, of course, sell your product or service. Speaking in […]

Harvard Business Review: 10 Truths About Marketing After the Pandemic

By Janet Balis, Harvard Business Review It’s safe to say that 2020 was a year like no other and that 2021 will certainly not revert back to the old normal. So, as marketers think about building brands during this year and beyond, what should we take away from the pandemic? What can we do to […]

Forbes: America’s Best Startup Employers

Edited by Kristin Stoller, Forbes Startups are well known for offering employees above-average perks, like catered lunches and lavish retreats. But what happens when those are no longer possible due to a global pandemic? The 500 companies on our list of America’s Best Startup Employers have had to pivot, attracting and engaging employees through virtual […]

Five Tips For Boosting Your Brand In 2021

By Madeline Moitozo, Forbes Between the ongoing global health crisis and the economic upheaval of 2020, consumer behavior changed significantly and continues to evolve today. While the year’s behind us, some studies show that certain shifts—an increase in shopping online and a decrease in brand loyalty, for example—could stick around even after the pandemic subsides. […]

Disneyland Reopening in April as 10,000 Furloughed Employees Head Back to Work

By Brady MacDonald, OC Register Disneyland and Disney California Adventure will reopen in April and recall 10,000 furloughed employees following a year of closures during the COVID-19 pandemic, according to Disney officials. Disney CEO Bob Chapek announced during the company’s annual shareholder meeting Tuesday, March 9 that Disneyland and Disney California Adventure will reopen in […]