Case Study

Making Waves in Newport

How Ocean 48 Anchored Itself in Community Impact

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Services

Industry

Before plating a single steak, we helped Ocean 48 serve up deep roots in the OC – fueling $10M+ in nonprofit support within 12 months, a three-month reservation waitlist, and a lasting local legacy.

The Situation

As Prime Steak Concepts brought its newest concept Ocean 48 to Newport Beach, CA, it wanted to honor the community it was joining, create Orange County-based  influential relationships and contribute to community impact organizations.

The Solution

In the 12 months leading up to the Grand Opening, Idea Hall identified and introduced Ocean 48 leadership to the most influential nonprofits and community organizations in Newport Beach and Orange County. We attended galas and events, hosted lunches and ultimately recommend five nonprofits to benefit from the Grand Opening VIP nights where each invited their top donors and board members to dine at Ocean 48.

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The Impact

$10 million+ RAISED /DONATED FOR NONPROFITS IN 12 MONTHS

1,150 VIPs DINED IN OPENING EVENTS

3 MONTH WAITING LIST FOR RESERVATIONS

$1-$1.5 M YEARLY COMMITMENT TO THE COMMUNITY