Cystinosis Research Foundation (CRF) is the world’s largest provider of funding for cystinosis research. The foundation’s mission is to give a voice to the 2,000 patients worldwide living with the disease as well as to educate and empower the medical community to find a cure aided by the research it funds. Prior to partnering with Idea Hall, the organization produced a biannual magazine to keep its small community in the loop on all the latest research, funding and events. However, the publication lacked a clear messaging strategy, structure and cohesive design. CRF’s goal was to transform this magazine from a disjointed compilation of information into a compelling, inspiring publication that aims to evangelize the CRF mission, serve as a powerful fundraising vehicle and give a greater, global voice to the rare disease community.
Twice a year, the CRF community looks forward to receiving the Cystinosis Magazine to receive all the latest updates on cystinosis research, innovative new treatments, patient success stories and upcoming community events. As a result, the magazine has become a powerful tool for brand awareness, community engagement and fundraising for the Cystinosis Research Foundation. Each issue of the Cystinosis Magazine:
16.8k
STAKEHOLDER REACH
$30k
RAISES UP TO $30K FOR RESEARCH
