March 22, 2019 •
Branding Marketing Media Relations Video Website
Leading the nation in mental health and wellness
We are thrilled to share the news about Be Well OC, a robust public-private partnership designed to address mental health in Orange County. CalOptima, Kaiser Permanente and St. Joseph Hoag Health have joined the Orange County Board of Supervisors to build the first of several state-of-the-art facilities to deliver mental health and wellness services throughout the community. For our part, we hustled to develop the Be Well OC brand, website, digital media assets, video and communication strategy, culminating in a January 2019 media launch that garnered over 38 million total media impressions and 50,000 Facebook shares from the lead story in the Orange County Register.