Sabal Capital

Sabal Capital Branding & Support

Client Type

Real Estate


Public Relations | Content Marketing | Digital Marketing | Social Strategy| Advertising | Brand Development | Video


Idea Hall has partnered with commercial real estate (CRE) lending and investing firm Sabal Capital Partners for nearly 10 years, leading several iterations of the firm’s rebrand, launching and refining its website and social media presence and implementing comprehensive public relations, advertising and marketing campaigns as it evolved and grew over the years. Leveraging strategic media relations and thought leadership efforts, targeted speaking and sponsorship opportunities and branding that set Sabal apart from its competitors, Idea Hall elevated Sabal’s visibility in front of its target audience of CRE brokers and made it a trusted leader in all things CRE finance. These efforts have catapulted the firm into its current position as one of the top CRE lenders and investors firms nationwide, having invested more than $5 billion nationally through its investment and highly specialized lending platform.