Betsy is a dynamic brand marketer who excels in creating meaningful brand stories that drive consumer business and awareness both physically and digitally. With 12 years of experience at various boutique agencies as well as in-house roles, Betsy has a knack for understanding the client needs and working with them to position their brand to be at the forefront of their consumers’ minds. As a former Director of Marketing, Betsy strives to bring clients recommendations that drive the strongest ROI and utilize budgets in the most effective way. She has a passion for digital, social and experiential brand experiences to bring brands to life, assist in re-branding and drive overall success. Betsy is a self-proclaimed marketing nerd and thrives on always delivering new and innovative ways to go to market.
She graduated from the University of Kansas J-School and is a proud Jayhawk for life! Betsy moved to California five years ago and hasn’t looked back since!