BIG ideas in thought leadership

We’re always finding new ways to get our clients’ messages out. For Hendy, we served up the Forbes Human Resources Council and their online audience of 110 million monthly visitors. We work with Hendy on a monthly article of national interest – take a look at the inaugural post and imagine what we can do […]

Agency Helps Veteran Builder Reinvent Its Image

Orange County Business Journal June 18, 2018 130-Year Old Swinerton Plays Up Staff Ownership  San Francisco-based construction firm Swinerton Inc. wanted to mark its 130th anniversary with a new identity. Two years ago it tapped Costa Mesa-based advertising agency Idea Hall, and last month, the builder behind projects like Great Park Ice and Sports Complex, […]

CalAmp Shows How to Go About a Refresh

Orange County Business Journal June 11, 2018 CalAmp Corp. set out to reinvent businesses through telematics, or technology that remotely monitors assets, such as cars. But the Irvine-based firm realized it needed to reinvent itself after acquiring Canton, Mass.-based vehicle tracking company LoJack Corp. in 2016 for $134 million. The company spent the past year […]

The sky is the limit

Even established brands have room to grow. Take 130-year-old Swinerton. We helped evolve their already recognizable brand for even greater relevance, and they’re thrilled with the results. The brand launch – an integral step in rolling out any new brand – was capped off with a short film that reveals the thoughtful purpose behind the […]