Marketing gurus have heralded the death of advertising.  The Internet and personalization have all but shuttered mass media impact, or so they say.  Public relations is apparently much better positioned to be relevant in the age of new media.

Funny, we are a PR agency that also specializes in advertising. 
How does that work? Very well, thank you.

We like to agree in part with the “experts” who say advertising is dead. That would be the death of BAD advertising.  We believe it is still hard to beat the emotional appeal of a great ad that screams “I will reach you at some level and not be ignored.”  In this world of on-demand and opt-in individualism, folks still like to be jolted every now and then by new ideas and concepts; unsolicited and unexpected.

Advertising should be shaken, not stirred.  Can we pour you and your brand a drink?