Great Ideas

Great Ideas Blog

"Ideas are like rabbits.  You get a couple and learn how to handle them, and pretty soon you have a dozen." - John Steinbeck

Like Steinbeck, we believe great ideas beget more great ideas.  The Idea Hall blog fosters the exchange ideas in a dialouge that educates, enlightens, and maybe even entertains from time to time.  Whether the topic is marketing strategy, the latest online trend, b2b or consumer related, you're sure to find something of interest.

Come on in, look around and join in the conversation!

The Emerging Dominance of Online Media Outlets

02/16/10 - Article about the rise in web access via mobile and smart phones and the impact on online news websites.

Integrated Marketing Campaigns Move Ahead in 2010

01/19/10 - Integrated marketing campaigns are a must have in 2010.

Consumer Engagement in 2010

12/23/09 - Consumer Engagement takes on a greater role in 2010

Marketing Dollars Make Sense

12/01/09 - B2B Marketers to step up marketing efforts in 2010

Hispanic Market Growing in Numbers and Influence

11/18/09 - Marketing to Hispanics represents a substantial opportunity for companies to increase market share

Segment Your Followers with Twitter Lists

11/10/09 - Twitter Lists open a new realm of possibilities for social marketing

Online National Media Goes Local

11/02/09 - Online media takes an agile approach to local news coverage

Want a Bigger Web Presence? Think Small with Microsites

10/26/09 - Microsites are an excellent tool for reaching a specific audience.

A Slimmed-Down Media Raises the Bar for PR

10/19/09 - The Impact of Media Consolidation on PR

Do Social Media Endorsements Ring True?

10/13/09 - Preserving the Power of Objectivity

Going Social in B2B

10/01/09 - Social media is becoming a mainstay in consumer marketing, but can it work in B2B?

Real Estate Rebranding Tactics

09/29/09 - Guidelines for repositioning an asset with a new brand